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Nickelodeon India wanted to launch a new campaign called Lift Your Gift.
We were asked to come up with an idea to make an Ident which promotes the competition in a creative and visually appealing way.
The Ident helped the channel to generate awareness about the competition and achieving the required goals.
![0.jpg](https://static.wixstatic.com/media/e7a74f_ce9e81168f524991a944ff5597ffaa1e~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/0.jpg)
![2.jpg](https://static.wixstatic.com/media/e7a74f_83f4212c72bc449189b94b58ac72b191~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2.jpg)
![1.jpg](https://static.wixstatic.com/media/e7a74f_a626908969094c9e91e93ee26efaddbb~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/1.jpg)
![3.jpg](https://static.wixstatic.com/media/e7a74f_b2632730705a4aa888f77ed73652a543~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/3.jpg)
![4.jpg](https://static.wixstatic.com/media/e7a74f_b06837741a4b4d7e9f50b4baab4456bd~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/4.jpg)
![5.jpg](https://static.wixstatic.com/media/e7a74f_54c36a23b9564b49bb60afe4d337e717~mv2.jpg/v1/fill/w_121,h_68,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/5.jpg)
![6.jpg](https://static.wixstatic.com/media/e7a74f_a9563e348bc7417d83c1d065f4ec073e~mv2.jpg/v1/fill/w_147,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/6.jpg)
The final execution was done based on the storyboard and the animatic below.
![7.jpg](https://static.wixstatic.com/media/e7a74f_4c730f77304c40f9800d59c272d50a58~mv2.jpg/v1/crop/x_251,y_0,w_1420,h_1080/fill/w_147,h_111,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/7.jpg)
CREDITS
Concept : Diksha Godse
Storyboard : Diksha Godse
Animatic : Diksha Godse
CG, Animation : Nikhil Ray
Sound Design : Pramod Srinivasan
VO Artist : Aditya Mathur
Supervising Producer : Harpal Singh
Senior Supervising Producer : Himani Chaudhary
Creative Director : Girish Joshi
© 2020 Diksha Godse
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